I am very pleased to be working with AllClear Insurance Services, writing on a wide range of subjects to broaden the appeal of their blog. Their target market is the over-50s and people with medical histories which make it more difficult to buy travel insurance. My remit is to write about general subjects that interest their demographic, not just about insurance or the age/health issues they face. As far as I’m concerned I’m making no assumptions about the limitations the audience may have, just as the company tries to make insurance work for them where others may refuse them a policy. … Continue reading

This short radio interview tells you a bit more about me!

This short clip is from a radio interview I did with Tino from Business Radio recently. It tells you a little about my social media business and my eco-retail business. The opportunity to do the interview arose at a special event arranged by The Mumpreneurs Networking Club, of which I am an active member. They organised a bus tour of four locations, and I attended the one at Guildford. It was great fun, and a chance to connect with some people I already knew and many that I did not. I hope you enjoy the interview. Feel free to ask me any questions … Continue reading

Attention to detail

Attention to detail is so important to what I do as a social media marketer, and I believe it is one of my traits that my clients most appreciate. I work hard to really get to know what makes my clients and their businesses tick, and a big part of that is picking up on the little things that set them apart from their competitors, or finding posts on social media that may be of interest to them and could bring in new customers of collaborators. Today I received some very important personal documents and I need to read them carefully, choose options, … Continue reading